Adrienne Hapanowicz
is a Brooklyn-based independent designer, art director, and visual artist. She approaches her work with the intention to craft beauty, instill ease of use, and inspire delight.
Both self-motivated and collaborative by nature, Adrienne's experience includes leading design teams for startups, solo projects for small businesses and corporations alike, and enthusiastically contributing to teams at agencies.
Creative & Art Direction
As a creative director and strategist, my mission is to deliver holistic, visually impactful creative solutions that:
• Support executive goals
• Empower internal teams to execute quality visuals consistently
• Influence audiences with beauty, authenticity, and clear communication
Visual Branding
I develop visual languages made of intentional elements to communicate brand identity. This work can include:
• Complete brand guidelines
• Logos, wordmarks
• Color, typography, image direction
• Graphics, patterns, textures
Web Design
I build dynamic, strategic websites from the ground up, with expertise in:
• Design systems
• User interface elements
• User experience
• Layout optimization
Art
Art Direction
Branding
Content website design
Creative direction
Design
E-Commerce website design
Email design
Environmental graphics
Illustration
Logo design
Presentation design
Print design & production
Product design
Website design & building
“Adrienne is one of maybe 2-3 people I can honestly say I trust with parts of my company. She obviously puts the time in to continually cultivate her craft and it shows. She’s my design hero.”
— Cleavon Blair, Founder of Local Black
“Adrienne boosted my fan base and merchandise sales with the recent revamp of my website. She is amazing with turnaround time. I look forward to working with her as I continue to grow in my industry.”
— Ade, adeinmycart.com
“Adrienne is a gifted designer and creative problem solver. I have worked with her for a decade+ across a spectrum of media, spanning from app design, to brand identity, to investor decks, to show opens, and broadcast design. She is a systems thinker and in each instance approached the assignment by creating a foundation upon which we could collaborate and build. She has a sense of history and context and brings ideas that are original but also familiar. She is great to work with personally, she is collaborative and kind.”
— Josh Koppel
2023 Webby People's Voice Winner | Podcasts: Diversity, Equity, and Inclusion
Role: Art Director
2023 Webby Winner | Podcasts: Best Limited Series
Role: Art Director
© Adrienne Hapanowicz 2024